At the recent Palma International Boat Show, we had the privilege of joining a key conversation about the future of MICE tourism in the Balearic Islands, with a special focus on its growing collaboration with yacht clubs and high-level sailing events.

The event highlighted how Mallorca is increasingly positioning itself as a leading destination not only for leisure tourism, but also for premium corporate events. With world-class nautical infrastructure, a stunning natural setting, and a strong organizational capacity, the island offers the perfect backdrop for unique nautical MICE experiences, in collaboration with the many high-level yacht clubs on the island.

Our Managing Partner, Juan Miguel Caldentey, took part in the expert panel, offering insights from the perspective of a Destination Management Company. We are grateful to MallorcaLeads for the invitation and for creating this important space for exchange and collaboration among tourism professionals.

Photos: Soni Martínez